UI/UX Designers (3)
UX Researchers (3)
January 31st, 2025 to February 2nd, 2025
Adobe Creative Cloud
Figma
UX Researcher
UI/UX Designer
Roles
Team
Timeline
Tools
Key Takeaways 🔑
Though WorldLog didn’t take home the win, the feedback we received from the judges was incredibly valuable and will shape our approach in future designathons.
Combatting Misinformation:
Judges emphasized the importance of implementing robust safeguards against misinformation, especially given the growing threat of AI-generated false narratives.
Platform Integration Over Standalone:
Rather than building a new platform from scratch, we were encouraged to explore how WorldLog could integrate with existing social platforms (like X, BlueSky, Instagram, Snapchat) using APIs or cross-platform sharing tools, making it more scalable and adoptable.
Reducing User Friction:
One specific UX note was about language settings - instead of asking users to select a language (which is typically auto-detected via device settings), we could streamline the onboarding process to avoid unnecessary steps and reduce potential drop-off.
Color Palette
#426648
#21302B
#70A378
#DFB572
#D9D9D9
#F5ECE3
Typography
Montserrat
Bold - Header Text
Bold - Paragraph Title Text
Regular - Paragraph Text
Lato
Lato
Version 2 ✅
This one felt a bit too bold. While the colors were beautiful and definitely woke up our sleep-deprived selves 😴, they ended up drawing more attention than the actual content and media.
Color Palette
#216B59
#F49843
#053946
#9E1131
#E04900
#F5ECE3
Typography
Montserrat
Bold - Header Text
Bold - Paragraph Title Text
Regular - Paragraph Text
Lato
Lato
Version 1 ❌
Secondary Research 🧐
We conducted a Google Form Survey and frantically sent it to every group chat we had access to (because of the time crunch) and gathered the following information:
🌎
🌍
🌏
70% of our research pool recorded that they were highly interested in learning about other parts of the world as well.
81% of our research pool reported that they felt the news they consume is biased.
86% of our research pool recorded that they received their news via social media.
(The other 14% came from a combination of media. News outlets, late night talk shows, email lists, travel, and word of mouth.)
Where do we find real & raw stories?
How might we access authentic, unbiased global stories in a media landscape dominated by misinformation & algorithmic bias?
The Problem 😤
55%
67%
59%
It is really hard to receive unfiltered, unbiased news through traditional news outlets and social media.
of news shared on social media is more likely to contain misinformation or a partisan slant compared to news found directly on official websites.
of Americans admit to getting news primarily from sources that reflect their own political views.
of participants showed confirmation bias, believing articles that aligned with their existing views were more credible.
The Solution 🤩
An app that allows people to view events and cultural celebrations from people around the world, from their own unbiased perspective.
Users can view events and cultural celebrations as reported by real people from around the world.
Stories are shared from a personal and unbiased perspective, not filtered through media agendas or algorithms.
The app promotes authenticity, diversity, and connection by amplifying voices often overlooked in traditional media.
By removing filters and editorial bias, WorldLog creates space for raw, human-first journalism.
🥳
📰
🔊
📝
Finished Product 🥳
PresentingWorldLog! An app that tackles the lack of authentic storytelling by letting users share firsthand experiences free from algorithmic bias, focusing on cultural visibility and intentional discovery over virality.
Firsthand Story Uploads: Allows users to share personal, unfiltered narratives tied to real events and cultural moments.
Chronological Browsing: Stories are organized by time, not popularity—reducing algorithmic bias and promoting discovery of overlooked voices.
Manual Location Tagging: Ensures transparency and authenticity by letting users define where the story takes place, grounding the experience.
Intentional Exploration: Designed for users to actively seek out stories rather than passively scroll, fostering empathy and learning.
What Competitors Lack: Unlike Instagram, TikTok, or Reddit, WorldLog doesn't prioritize likes or trends—it prioritizes truth, representation, and accessibility.
🎥
🗓️
📍
🔍
🚫
Competitive Analysis ⚔️
Who is out there and what's missing?
Focused on virality and trends; lacks authenticity and contextual storytelling
Allows for some community-driven content, but not designed for cultural storytelling or global documentation.
Often curated, not user-driven, and limited in accessibility.
Writer-focused platforms; barrier to entry is higher, and not everyone wants to write essays.
As we were racing against the clock, we had to skip the professional wireframing and jump straight into the final ideating. With a strong color palette and typography chosen, we set course.
Design and Typography
WorldLog
World Log offers an unfiltered, agenda-free view of the world. It’s journalism by the people, for the people, ensuring diverse voices are heard and authentic stories are told.
Through World Log, we hope to increase human connection and empathy for everyone, no matter where one lives.
about me
resume